SwitchBot, a company known for its smart retrofitting gadgets, made a significant push into the Matter ecosystem at IFA 2025, unveiling a host of new products centered around local control and artificial intelligence. The company expanded its product line with new robotic devices, sensors, and hubs, all designed to integrate more deeply with Matter.
SwitchBot AI Hub
SwitchBot is taking a major step forward in AI integration. The new AI Hub acts as an edge-computing hub with a Vision Language Model (VLM), which can interpret events from your cameras. It can be paired with up to eight SwitchBot cameras, including the Pan/Tilt Cam Plus 2K/3K or the Smart Video Doorbell, and can stream their feeds via RTSP to a connected monitor.
SwitchBot AI Hub
A smart home edge hub with built-in vision AI that interprets video events, creates text-based summaries, and uses them as triggers for automation while offering wide Matter compatibility and local storage.
It also offers natural language history search and summarization features, similar to Nest Aware, providing a more intuitive way to monitor your home.
These AI summaries can also be used as automation triggers.
The hub can run automations and control devices locally without internet access, enabling a more private and responsive experience that works alongside its Matter bridge features. This is the first time SwitchBot has offered a full local experience within its platform, following its recent efforts to integrate directly with Home Assistant.
In fact, SwitchBot is moving even further in this direction. A spokesperson told Matter Alpha that the AI Hub would “possibly” come pre-loaded with Home Assistant for a more streamlined local integration.
The hub has 32GB of built-in storage (expandable to 1TB) and can connect with over 100 devices. The device is powered by a 6-TOPS Rockchip AI SoC, along with dual-band Wi-Fi and long-range Bluetooth.
New Matter lighting series
SwitchBot introduced a series of new Matter-over-Wi-Fi lights, including two light strips, Candle Warmer Lamp, and RGBIC Neon Wire Rope Light.
SwitchBot Candle Warmer Lamp
A flame-free candle warmer with timer and dimming controls, designed to safely melt most scented candles while doubling as ambient lighting.
The candle warmer lamp is one of the first in its category and is designed to make melting scented wax candles easier and safer. It has a clean, blended design with enough space to accommodate most common scented candles. The lamp also features physical controls for a timer and dimming.
There are also two new light strips: the LED Strip Light 3 and the RGBICWW Strip Light. The former offers basic, single-color control for the entire strip, while the latter is an RGBICWW model that features addressable zones for complex lighting effects. Both models support Matter via Wi-Fi.
SwitchBot RGBIC Neon Wire Rope Light
A shapeable RGBIC rope light with a built-in metal wire, allowing stable custom designs without clips or screws.
The neon light shown on the demo wall in a cat pattern features a built-in metal wire, making it easy to blend and reshape without extra clips or fixing screws.
Smart Plug EU
The company also unveiled a new smart plug with an EU socket type. It acts as a lightweight Bluetooth gateway and extender for other SwitchBot products. The plug also functions as a Matter bridge, porting its own on/off controls and other connected Bluetooth sub-devices to Matter platforms. However, the power monitoring feature is not yet supported via Matter.
SwitchBot Smart Plug EU
An EU smart plug that doubles as a Bluetooth gateway and Matter bridge, enabling both device control and ecosystem integration, though power monitoring is not yet supported via Matter.
New sensors and devices via Matter bridge
SwitchBot also introduced a series of basic devices, including a battery-powered Presence Sensor, a Smart Radiator Thermostat, a Home Climate Panel, and a Standing Circulator Fan.
The new presence sensor is a particular highlight, as battery-powered sensors using radar are still rare on the market–since radar technology typically drains more power than is ideal for a battery-operated device. The SwitchBot Presence Sensor has a tiny and sleek white case, similar in design to the previous PIR model.
With a SwitchBot Matter bridge, these Bluetooth and non-Matter Wi-Fi devices can be controlled through Matter platforms, simplifying management by eliminating the need to add them individually to each ecosystem.
SwitchBot told Matter Alpha that the new products announced at IFA would be available as soon as late November.
Disclosure: SwitchBot provided partial sponsorship for our trip to attend IFA 2025 in Berlin, where these products were demonstrated.
(Source: SwitchBot; Image Source: Matter Alpha)
